ROSE BOWL LEGACY FOUNDATION ENDS THE FIRST YEAR OF ITS $40m CENTENNIAL CAMPAIGN EFFORT WITH TWO $1M+ COMMITMENTS

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FOR IMMEDIATE RELEASE: December 10, 2018

The Rose Bowl Legacy Foundation, the civic philanthropic organization created to support the Rose Bowl Stadium, is closing out a strong year of fundraising for its $40M centennial campaign, anchored by two commitments of over $1 million. 

Over the course of 2018, the Legacy Foundation has received more than $5 million in new gifts and pledges, totaling approximately 39% of the overall centennial campaign goal of $40 million.   The goal of the campaign is to raise $40M in new private gifts by the time the Stadium turns 100 years old in 2022. 

The centennial campaign was launched in late 2017 with a generous $10 million contribution from Tod and Cathy Spieker, which was the 12th largest gift in Los Angeles County for the entirety of 2017. In exchange for their generosity, the Spieker Family name now graces the iconic Rose Bowl Stadium field as ‘Spieker Field at the Rose Bowl’. 

The Legacy Foundation, formed in 2010, has a mission of preserving, protecting and enhancing the Rose Bowl Stadium's future within the Arroyo Seco by providing private funding in support of improvements within the venue and its surrounding areas through educational, community, and capital improvement initiatives. Since 2010, the Legacy Foundation has raised over $31 million in gross philanthropic gifts and pledges, including over $17.5 million in the past three years alone.

“Our growing donor base continues to prove the importance of protecting and enhancing the National Historic Landmark Rose Bowl Stadium,” said Legacy’s Chief Development Officer, Dedan Brozino. “The generosity that they continue to show is humbling and truly honors our past, present and future as a globally-iconic venue that is so special to so many.”

For more information on the Legacy Foundation’s centennial campaign titled ‘INSPIRE’, please visit www.INSPIRE2022.org