Ways to Support the Centennial Campaign


Annual Giving

Provides vital operational support to various areas of the Legacy Foundation's efforts including operations and campaign planning. Annual donors to Legacy's efforts have the opportunity to direct gifts to areas of their choice.

Capital Improvement Giving

As the stadium approaches its Centennial birthday in 2022, gifts supporting capital improvement projects provide key funding needed for facility and experiential enhancements at the venue, while providing attractive naming opportunities for your gift.


Planned Giving

Having a game plan is key. Helping us plan for the future through assistance from your estate, will, living trust, or other planned options can provide benefits in perpetuity.


At times, the Foundation is in need of specific gifts in addition to financial contributions to help relieve certain budget planning items. Gift-in-Kind donations can become valuable contributions to the effort, while still offering the donor valuable tax benefits.

Transfer of Securities

Gifts of securities often confer significant tax benefits on a donor. For example, contributions of appreciated securities held for over a year are generally deductible at market value, regardless of what the donor paid for them; moreover, the capital gains tax can be avoided through such a gift.


Matching Gifts

It’s a win-win – Your company may match charitable gifts and you could double your Legacy donation and your benefit level. Ask your employer if they support a matching gift program or CLICK HERE to view some companies that are known to match charitable contributions.

Premium Seating

Premium seating guests in the Terry Donahue Pavilion enjoy premier VIP parking, wider, more comfortable seats, expanded legroom and first class food and beverage offerings from Legends/Wolfgang Puck, amongst the best views in sports and entertainment. To learn more about the Rose Bowl's premium seating options, CLICK HERE.

Special Events

With multiple locations to choose from for any size or style of event, events at the Rose Bowl Stadium capture the history and tradition of the venue, with your own personal touches. To learn more about hosting your event at America's Stadium, CLICK HERE.

Rose Plaza Bricks

Starting at just $100, a fan can purchase and personalize a paver in the Rose Plaza outside of Gate A in the shadows of the famous Rose Bowl marquee. All proceeds benefit stadium capital improvements. Visit www.rosebowlbricks.com for more information.


Are you ready to INSPIRE?